Your car is your card
CarPay is a service that allows you to pay for goods and access gated locations with your car.
No need to take your wallet out or use the key fob. Your car does it all for you!
I had the privilege of helping the guys at CarPay make their brand come to life.
Together, we came up with a visual identity and designed the app.
The app allows you to create an account and link your license plate number to your payment information. When you drive through locations that are supported by CarPay, your license plate is read by a camera and your payment is processed immediately.
This flyer explains how CarPay works in 3 simple steps.
To create awareness for the service, we created signage for locations that are supported by CarPay.
Copywriter: Crystal Mason